Posts Tagged ‘research’

Hi Brad, I think I need a Business Coach, but how do I choose the right one?

Friday, December 9th, 2011

Choosing to work with a Business Coach is a very personal decision. This is someone you will have a long relationship with, so you have to be sure you are comfortable with them working so closely with you, your team and your business.

First of all, do your due diligence. Research the coaches you are considering, talk to their clients and see how these coaches have helped these businesses grow.

Once you’ve done your research, spend some time getting to know the coaches you are considering to make sure you both have the same goals in mind, namely making your business the profit-making machine you want it to be.

Basically, you need to have a good rapport with your mentor or coach, and be sure that your business mentor or coach has the best interests of your company (and you!) in mind.

All the best,
Brad Sugars

I want to own a franchise (sorry not yours, I would make a terrible coach!) Is a franchise a fool-proof way of getting into business for the very first-time? How do you discern a good franchise from a great franchise (or even a bad one)? I am speaking to 5 at the moment in food and they all say they are the best. Who can I believe?

Monday, June 13th, 2011

There is no fool-proof way to get into business but buying into a franchise system does offer safeguards that opening your own individually owned business simply doesn’t.

When you’re part of a franchise, you don’t have to reinvent the wheel.

The systems are already in place and, if handled correctly, they should work.

Think about it this way, if you open a restaurant, you have to come up with everything. Where will you buy your products, how will you market your restaurant, what will you sell, how much will you sell it for? These are just a few questions you’ll have to answer but there are literally thousands of others you’ll be faced with.

But if you buy a McDonalds franchise, most of those questions are already answered for you and you can focus on the business at hand, namely building your profitability.

Buying into a franchise gives you other resources as well. For instance, individually owned businesses don’t have advisors or board members to turn to when they have questions or need direction, but franchise owners do.

In a franchise system there is always someone you can ask for help, whether it’s the global office or other franchise owners.

As far as your other question, the only way to know what the best fit is for you is to do your due diligence.

You have to research the franchises you’re considering and I mean real research, not just online searches.

Have a look at their Financial Disclosure Document, talk to other franchisees and get as much information as possible. You don’t want to be involved in a franchise that has miserable franchisees or isn’t running smoothly.

Some important questions to keep in mind when researching franchises include is there a demand for what that franchise sells, are they in a wide number of markets and do they have a strong reach in their marketing?

When you get answers to those questions, you can better decide which franchise is right for you.

All the best,
Brad Sugars